At the AUDI AG Annual Media Conference, CEO Gernot Döllner and CFO Jürgen Rittersberger assessed the 2024 fiscal year and provided insights into the company’s strategy. Their most important statements at a glance.
Greater resiliency, a clear technology focus, and secure jobs: Audi management and the works council are laying a milestone that will strengthen the competitiveness and future viability of the German sites long-term in the shape of an agreement for the future. As part of the agreement, Audi is extending the job protection plan until the end of 2033, reducing labor costs and positioning its German sites to be robust and flexible for the transition to electric mobility. The agreement applies with immediate effect and provides the basis for further developments.
The Audi Q5 stands out as a true all-rounder. Since 2008, the first two generations of the SUV have impressed numerous customers with their qualities. Now the third edition of the Audi Q5 demonstrates its variable and versatile features in southern Spain. From mountain biking to dinner in the city, Dominic Stern, Product Marketing Expert for the Audi Q5, takes us on a day trip.
The new Audi A6 Avant is more dynamic, efficient, and digital than ever. It stands for first-class travel like no other vehicle in the premium full size class. Modern gasoline and diesel engines increase performance and reduce CO2 emissions thanks to the mild hybrid technology MHEV plus. On long journeys and in the city, the adaptive air suspension and all-wheel steering ensure a high level of driving comfort and agile handling in equal measure. The outstanding drag coefficient of 0.25 – the best value of an Audi Avant with a combustion engine – means high efficiency and demonstrates the perfect interplay of form and function. The exterior reflects the vehicle’s sporty, elegant character and gives the A6 Avant a striking presence with new digital lighting technology. The model also impresses with its intuitive and systematically user-oriented operating and infotainment concept with Audi MMI panoramic display and front passenger display.
Audi sets its sights on greater speed with a more efficient organization and less complexity. The prelude to this was the introduction of the matrix organization and the strengthening of the model series structure at the beginning of the year. Now, another important step is to follow: Audi will bundle its transformation functions in the new organizational unit “Transformation, Consulting, and Organization.” Yvonne Bettkober, who was most recently responsible for the global organizational development and transformation of Volkswagen AG and CARIAD, will head the unit.
“In 2025, we are systematically pushing ahead with our renewal strategy”
At the AUDI AG Annual Media Conference, CEO Gernot Döllner and CFO Jürgen Rittersberger assessed the 2024 fiscal year and provided insights into the company’s strategy. Their most important statements at a glance.
Management and works council enter agreement for the future
Greater resiliency, a clear technology focus, and secure jobs: Audi management and the works council are laying a milestone that will strengthen the competitiveness and future viability of the German sites long-term in the shape of an agreement for the future. As part of the agreement, Audi is extending the job protection plan until the end of 2033, reducing labor costs and positioning its German sites to be robust and flexible for the transition to electric mobility. The agreement applies with immediate effect and provides the basis for further developments.
The all-rounder for every day: the Audi Q5
The Audi Q5 stands out as a true all-rounder. Since 2008, the first two generations of the SUV have impressed numerous customers with their qualities. Now the third edition of the Audi Q5 demonstrates its variable and versatile features in southern Spain. From mountain biking to dinner in the city, Dominic Stern, Product Marketing Expert for the Audi Q5, takes us on a day trip.
A class act: the new Audi A6 Avant
The new Audi A6 Avant is more dynamic, efficient, and digital than ever. It stands for first-class travel like no other vehicle in the premium full size class. Modern gasoline and diesel engines increase performance and reduce CO2 emissions thanks to the mild hybrid technology MHEV plus. On long journeys and in the city, the adaptive air suspension and all-wheel steering ensure a high level of driving comfort and agile handling in equal measure. The outstanding drag coefficient of 0.25 – the best value of an Audi Avant with a combustion engine – means high efficiency and demonstrates the perfect interplay of form and function. The exterior reflects the vehicle’s sporty, elegant character and gives the A6 Avant a striking presence with new digital lighting technology. The model also impresses with its intuitive and systematically user-oriented operating and infotainment concept with Audi MMI panoramic display and front passenger display.
Audi sets its sights on greater speed with a more efficient organization and less complexity. The prelude to this was the introduction of the matrix organization and the strengthening of the model series structure at the beginning of the year. Now, another important step is to follow: Audi will bundle its transformation functions in the new organizational unit “Transformation, Consulting, and Organization.” Yvonne Bettkober, who was most recently responsible for the global organizational development and transformation of Volkswagen AG and CARIAD, will head the unit.