Technology

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Technology

12/10/2024

Illuminating insights!

Lighting technology and lighting design may seem to have a lot in common at first glance but, in fact, a careful balancing act between aesthetics and functionality takes place behind the scenes. In this article, Stefan Staudacher, head of rear lighting development, and lighting designer Christoph Häußinger shine some light on how designers and developers work together to find the best solutions, despite their different requirements.

Models

10/28/2024

Lateral dynamics in precision: the performance curve of the Audi RS 3

The Audi RS 3 is the most powerful model in its series and the gateway into the world of Audi Sport. With the upgrade of the current generation, it is even sportier, thanks in part to an optimized chassis setup. The increased agility ensures best times and immense driving pleasure on winding terrain – on the racetrack and in everyday use.

Models

10/15/2024

More powerful and efficient than ever: the new A3 Sportback TFSI e

With a higher battery capacity, DC charging at fast-charging stations, and an electric range of up to 143 kilometers, the Audi A3 Sportback TFSI e is undergoing a comprehensive technology upgrade. Its intelligent drive management ensures outstanding efficiency, high recuperation performance, and locally emission-free driving over long distances in everyday life. The plug-in hybrid combines dynamic handling with increased comfort.

Models

10/08/2024

Top marks for the Audi Q6 e-tron in terms of safety

The renowned European consumer protection organization Euro NCAP (European New Car Assessment Programme) has awarded the Audi Q6 e-tron the top rating of “five stars”. The vehicle was assessed in the categories “protection of adult occupants”, “child safety”, “protection of vulnerable road users”, and “assistance systems available as standard” and achieved excellent results in all test categories.

Models

09/17/2024

Audi’s most powerful production vehicle: The new RS e-tron GT performance

With the Audi RS e-tron GT performance, Audi is debuting its first fully electric RS performance model. The four-door coupé demonstrates bundled technical expertise – and Audi’s passion for details. Powerful, sporty, and confident, it reflects the brand’s high standards for developing and building cars. The RS e-tron GT performance is the dynamic flagship for electric mobility at Audi.

Models

09/17/2024

299 times special: Audi exclusive makes the Audi e-tron GT more personal than ever

The car is an unmistakable expression of one´s own personality – that is the philosophy of Audi exclusive. Since 1995, the brand with the four rings has been setting standards in the personalization of premium vehicles in keeping with this motto. An early example of this pioneering spirit was the Office packages for the first-generation Audi A8, which included a refrigerator, bar compartment, VHS player and monitor, folding table, and power curtains.

Technology

09/10/2024

A6 Sportback e-tron: The most aerodynamic Audi of all time

With an exceptionally low Cd value of 0.21, the Audi A6 Sportback e-tron is the most aerodynamic Audi of all time and leads the entire VW Group in its segment in terms of aerodynamics. The A6 Avant e-tron also achieves an excellent Cd value of 0.24, placing it at the top of its body segment. Aerodynamics developers Andreas Lauterbach and Matteo Ghelfi and wheel designer Andreas Valencia Pollex explain how they achieved the record value with meticulous attention to detail.

Models

08/06/2024

Audi A6 e-tron: As exciting as the show car

They live next door to each other, with garages adjacent, and that is where they love spending their time together. Sascha Heyde and Wolf Seebers are car guys through and through and have been friends for 20 years – and as Audi exterior designers, they shaped the A6 e-tron family together. They first revealed their vision in the stunning A6 e-tron concept and A6 Avant e-tron concept; now, they have brought the design and technology of these vehicles to series production. But how does one make one’s ideal a reality? A conversation about and with two real brothers of design.

Technology

08/02/2024

The Audi Q8 e-tron model series now has an even sportier appearance

Audi’s Q8 e-tron models are about to become even more sporty and dynamic: The S line competition exterior package enhances the electric luxury models’ dynamics and emphasizes the Q8 family’s sporty character. The package includes specific body components such as a widened body (similar to the S model), a body-color Singleframe, and exclusive 21-inch five-spoke black wheels. Painted brake calipers with the S logo, a host of carbon-fiber details, and an edition-specific door LED projection add further striking accents. The carbon add-on parts are also available for the Audi SQ8 e-tron family as part of the new Carbon Style package.

Technology

07/31/2024

Rethinking the upper mid-size segment: the Audi A6 e-tron sets standards in design and range

The Audi A6 e-tron concept debuted at the Auto Shanghai 2021 trade fair as the forerunner of an innovative family of all-electric volume models. Audi is now launching the A6 e-tron as a Sportback and Avant. As the second model on the PPE platform, the upper mid-size vehicle picks up on the familiar product strengths of performance, range, efficiency, and charging. It is also the platform’s first model with a flat floor concept. The exterior is powerful, sporty, and perfectly proportioned. Audi's new design philosophy defines the interior. Depending on the equipment level, the A6 e-tron offers many innovative features, such as second-generation virtual exterior mirrors, a panoramic glass roof that becomes opaque at the touch of a button and illuminated rings at the rear. The A6 e-tron and S6 e-tron can be ordered from September 2024 as Sportback and Avant versions. Prices at market launch are 75,600 euros for the A6 Sportback e-tron performance and 99,500 euros for the Audi S6 Sportback e-tron.

Company

07/24/2024

After “Windschnittig” comes “Form vollendet”: A new special exhibition at the Audi museum mobile

Audi wrote engineering history in 1982 with the Audi 100. With its drag coefficient of 0.30, the third-generation Audi 100 was the world’s most aerodynamically efficient production saloon at the time, making it an essential part of the new special exhibition "Form vollendet". The new special exhibition will be at the Audi museum mobile in Ingolstadt until March 2, 2025, where Audi Tradition will present aerodynamic concepts from 1945 to the present day.

Models

07/16/2024

The new Audi A5 models: modern sportiness meets premium proportions

Audi is opening the next chapter in its successful history in the mid-size segment with the new A5 family. Launching 30 years after the first Audi A4, the sharpened design language of the latest generation, now called the Audi A5, captivates with premium proportions. Both body styles, Sedan and Avant, perfectly embody the sporty essence of the Audi design philosophy. A new design language in the interior creates a generous feeling of space and places the displays on a digital stage. The new operating concept increases interaction with the vehicle. Efficient, partially electrified combustion engines and thrilling S models round off the range.

Press kits

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  The new Audi A6 e-tron models
  As the second model on the Premium Platform Electric (PPE), the Audi A6 e-tron continues the PPE's familiar product strengths of performance, range, efficiency, and charging. The Audi A6 e-tron is available as a Sportback and Avant and impresses with its outstanding range and strong driving dynamics. It stands for progressive, expressive design and brings a new interior architecture tailored to the occupants in terms of aesthetics and ergonomics.
  Models

  12/03/2024