Press kits

From emerging talent to international stars: from June 21 to July 27, the Audi Summer Concerts 2025 are once again set to impress with their great diversity. Audi again embraces experimentation by crossing the boundaries of genre and by staging its own production at the construction site of the new Museum of Concrete Art and Design Ingolstadt. The nationally popular music festival also has extraordinary concert experiences in store for children and young people.

As the second model on the Premium Platform Electric (PPE), the Audi A6 e-tron continues the PPE's familiar product strengths of performance, range, efficiency, and charging. The Audi A6 e-tron is available as a Sportback and Avant and impresses with its outstanding range and strong driving dynamics. It stands for progressive, expressive design and brings a new interior architecture tailored to the occupants in terms of aesthetics and ergonomics.

The new Audi RS e-tron GT performance is the most powerful production vehicle from Audi with an impressive maximum system output of up to 680 kW (925 PS). The electric Gran Turismo offers exclusive features such as the RS performance mode or the push-to-pass function. Manufactured at Böllinger Höfe, where precision, perfection, passion, and attention to detail are the focus, the RS e-tron GT performance reflects the high standard with which Audi develops automobiles. Through Audi exclusive, the brand also offers numerous customization options for a unique driving experience.

From June 22 to July 21, 2024, Ingolstadt will once again be all about music. For four weeks, guests of the Audi Summer Concerts 2024 will experience a program that demonstrates diversity, innovative spirit and proximity to the audience. International stars of the classical music scene will be represented as well as up-and-coming young artists. But children and young people will also be inspired with their own events. Genre boundaries are crossed with exciting excursions into jazz and the program also includes a musical in-house production.

Both the Sedan and Avant versions of the new Audi A5 reflect the sporty genes of the Audi design philosophy. Efficient, partially electrified combustion engines with the MHEV plus system and emotional S models are further unmistakable features of the new Audi A5 family.

At Auto China 2024, opening on April 25 in Beijing, Audi will showcase its strategy and all-electric portfolio for the world’s largest automotive market. With them, the brand with the four rings is strengthening the foundation for continued success in the country. Highlights include the upcoming Audi Q6L e-tron. Only all-electric vehicles will be showcased at the booth, as both Audi joint ventures in China will bring models tailored to the Chinese market’s specific requirements to Beijing. Together, they are set to demonstrate the company’s commitment to meeting the growing demand for new energy vehicles in China.

Audi established the premium compact segment with the A3 in 1996. The fourth generation of the successful model is now receiving an update that – along with a sportier appearance – includes new design elements and numerous digital offers. Significantly expanded standard equipment increases comfort, selectable daytime running light signatures and flexible subscriptions for functions on demand ensure a high degree of individualization. The A3 allstreet, a distinctive crossover, is a new addition to the portfolio. With its characteristic off-road look, three centimeters more ground clearance than the A3 Sportback and the raised seating position, it offers an SUV-like driving experience and a high level of functionality. The Audi S3 is displaying a new level of driving dynamics: Its more powerful turbocharged four-cylinder engine with 333 PS and 420 Nm combines with the torque splitter, new steering knuckles, and optimized steering for strong performance and agile handling.

Whether it’s charging options at home, route and range planning, or the multitude of different providers and access to charging stations on the road, e-mobility raises questions that confront newcomers to the world of electric vehicles. As a premium supplier, Audi takes a holistic approach and has had its customers’ needs in the field of electric-powered mobility in mind since the launch of the Audi e-tron* in 2019. For example, when it comes to home charging solutions, Audi advises customers and even arranges an installation service upon request. In addition, Audi has access to more than 400,000 charging points across Europe through its forthcoming Audi charging, which will be launched in 2023, and is committed to expanding the use of green power. Furthermore, IONITY – in which Volkswagen, with its Porsche and Audi brands, has a stake – continues to expand its charging network in Europe. An overview.

Audi makes history: for the first time, a low-emission prototype with an electric drive, high-voltage battery and energy converter wins the world’s toughest desert rally with the Audi RS Q e-tron. The Spaniards Carlos Sainz/Lucas Cruz secured Audi’s first victory in the Dakar Rally after around 7,900 kilometers with a lead of 1h 20min.

The traditional NSU brand is celebrating its birthday. In 1873, Christian Schmidt and Heinrich Stoll founded “Mechanische Werkstätte Schmidt & Stoll” in Riedlingen for the production of knitting machines, which later evolved into NSU Motorenwerke AG and ultimately into today’s Audi site in Neckarsulm. Even NSU’s name is closely associated with Neckarsulm, as the company name is derived from the city on the Neckar and Sulm rivers. NSU impressively demonstrates the development of mobility – from bicycles and motorcycles to automobiles.