MediaInfos

Audi is consistently continuing its largest product initiative in China to date, demonstrating the brand’s latest progress through its two-brand and two-partner strategy, and reaffirming a long-term commitment to its most important global market. The carmaker has already launched five new market-specific models from local production in the second half of 2025 alone. The company is relying on a differentiated product portfolio of attractive electric cars and highly efficient combustion-engine vehicles. At the auto show in Guangzhou in southern China, Audi and its two partners, FAW and SAIC, are showcasing numerous models that are specifically designed to meet the needs of Chinese customers. With the concept vehicle AUDI E SUV concept, a progressive large SUV, the China-exclusive sister brand AUDI is giving a preview of its second production model shortly after its successful debut.

Audi has unveiled its new Formula 1 design. The brand will enter the pinnacle of motorsport in 2026. Here are the key statements from Audi CEO Gernot Döllner, Head of Audi F1 Project Mattia Binotto, Team Principal Jonathan Wheatley, and Audi Chief Creative Officer Massimo Frascella.

Audi issues warning of a scam happening in the used-car trade. Fraudulent websites and fake catalogs are currently offering used Audi models at particularly low prices in Germany, Austria, and Switzerland. They aim to lure potential customers and encourage them to purchase or make payments for nonexistent used Audi cars.

115 days before its first race in Formula 1, Audi provided a preview of the company’s presence in the pinnacle of motorsport at its Brand Experience Center in Munich. Just like in future production models, Audi will bring uncompromising clarity to the racetrack and beyond.

Audi is once again demonstrating social responsibility with its “Team Spirit” campaign and is donating more than 70,000 euros to roughly 50 sports clubs in the region. This year, the initiative, which was launched in 2018, is supporting projects that teach children and young people social skills.

In a dramatic sixth round of the GT World Challenge Australia powered by AWS, the Melbourne Performance Centre team turned the tide with the Audi R8 LMS, transforming a 30-point deficit into a four-point lead. In the end, all five titles in the racing series went to customers of Troy Russell and Lee Burley’s long-standing Audi team. Further successes in China rounded off a strong weekend for Audi Sport customer racing.

The Audi World of Experience will welcome four top musicians to the Audi Forum Ingolstadt on November 13 at 8 p.m., with the Joscho Stephan Trio and violinist Costel Nițescu bringing modern Sinti swing to the stage for Django Reinhardt Night. For this special evening, the musicians will unite as “four of a kind” and give a contemporary twist to the legendary sound of jazz icons Django Reinhardt and Stéphane Grappelli. Tickets for the concert are on sale now.

The Audi Group’s financial performance in the first nine months of 2025 reflects the challenging economic situation. Revenue during the reporting period amounted to approximately 48.4 billion euros, an increase of 4.6 percent compared to the same period last year. Operating profit totaled around 1.6 billion euros, while net cash flow reached 2.1 billion euros. In total, the Brand Group Progressive* delivered 1,191,141 vehicles in the first nine months. Demand was particularly strong for Audi electric vehicles, with a growth of 41 percent. Audi remains committed to its course: with the introduction of a new design philosophy and corporate strategy, Audi is embarking on the next chapter of its transformation.

FC Bayern’s women’s soccer team has overwhelmingly chosen the new Audi Q3 along with the Audi A3 and Audi A1 allstreet as their preferred cars at this year’s vehicle handover. During a driving event at Lake Tegernsee, the players had the opportunity to get to know their new Audi models down to the smallest detail. A partnership that benefits both sides.

The Audi R8 LMS has won a total of six further titles in the GT2 and GT3 variants, spread across four continents. An additional scoring success for the Audi RS 3 LMS touring car brings Audi Sport customer racing’s historic title tally since 2009 to 580.