Personal Details
August Horch is considered the founder of today’s AUDI AG. He was a pioneering automotive engineer who understood how to achieve remarkable technical innovation through determination. As a result, Horch made decisive contributions to the motor vehicle as it developed into the automobile. He worked doggedly to follow his guiding principle – to build “only large, powerful and good cars,” no matter what. His objective to continuously advance the automobiles he created and to do so in unsurpassed quality was his legacy to all of the people followed him in the company.
Recent MediaInfos
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Audi Tradition and Auto Union GmbH under new management
After 21 years in the service of Audi history, Thomas Frank is ending his activities as the head of Audi Tradition and Managing Director of Auto Union GmbH and retiring at the end of 2020. Stefan Trauf will succeed him on January 1, 2021. -
H.P. Müller motorcycle world champion for NSU
In these next few days it will be the 50th anniversary of Hermann Paul Müller’s World Motorcycle Championship title for NSU. Müller, who answered to the name “Renntiger” (race tiger), was the first privateer to win the World Championship in the 250 cc class. He recorded over 200 victories – not just on two wheels – and was one of the German motor racers who were prevented from enjoying a truly great career by the Second World War. -
Achille Varzi would have been 100 on August 4th
Former Auto Union racing driver Achille Varzi would have turned 100 on August 4th. The Italian was one of the world’s best drivers until the mid-1930s and was considered in his home country to rival the legendary Tazio Nuvolari on equal terms. In the course of an exceptional career, Varzi won 28 Grand Prix events in eleven years including the most difficult races, and was admired for his sober, efficient driving style. Achille Varzi was a member of the Auto Union team from 1935 to 1937. He won the Tunis Grand Prix and the Coppa Acerbo in cars bearing the four-ring badge in 1935, and the Tripoli Grand Prix in 1936.
