Portrait of Audi Sport GmbH

Audi Sport GmbH – formerly quattro GmbH – shapes the sporty, exclusive image of the brand with the four rings. Only the sportiest models bearing the four rings are permitted to use the abbreviations R and RS. In addition to the dynamic models, the company handles customizations through the Audi exclusive program, the Audi collection, and Audi Sport Performance Projects (including customer service for customer racing). Audi Sport GmbH is headed by Rolf Michl, and Audi will enter Formula 1 for the first time in 2026. The independent Audi Formula Racing GmbH was founded as a wholly owned subsidiary of Audi Sport GmbH for this purpose. The subsidiary is responsible for developing and producing the specially designed power unit.

The model portfolio – Exceptional performance on four wheels

The portfolio currently includes seven models. Customers interested in buying a car from the sporty Audi subsidiary can also have Audi exclusive customize their purchase. The models offered range from the compact Audi RS 3 with its legendary five-cylinder turbo engine to the RS 6 Avant, RS 7 and RS Q8, each with a twin-turbocharged eight-cylinder engine, or the fully electric sporty flagship of the brand with the four rings: the RS e-tron GT performance.

Audi Sport delivered more than 41,000 high-performance vehicles worldwide in 2024, a decline of around 14 percent. In the United States, Audi Sport models achieved their best-ever sales result with over 9,000 deliveries (+4 percent).

Production – Craftsmanship meets smart factory

Around 1,200 employees are part of the Audi Sport GmbH family, which has been registered as a high-performance vehicle manufacturer since 1996. Audi Sport GmbH’s headquarters are in Neckarsulm.

The Performance Projects division, including the independent Audi Formula Racing GmbH, is based in Neuburg an der Donau.

At Audi Böllinger Höfe, the flagship of series production near Neckarsulm, employees of Audi Sport GmbH manufacture the most powerful, sportiest, and most sustainable cars that the brand with the four rings has to offer: the S e-tron GT, the RS e-tron GT, and the RS e-tron GT performance. Craftsmanship and the smart production of the future come together on an area of almost 40,000 square meters.

In addition, production at Audi Böllinger Höfe is net carbon neutral. To achieve this, Audi uses green electricity and heat from renewable sources. Carbon emissions that Audi cannot yet avoid by way of renewable energy sources are offset using so-called carbon credits from certified environmental projects. Audi Sport Production is thus making a significant contribution to Audi’s Mission:Zero environmental program for systematically sustainable production. All Audi sites have had net carbon-neutral production processes since 2025.