Audi at a glance
Welcome to Audi
Audi stands for premium German vehicles and sustainable mobility. Since it was founded by August Horch in 1909, the Ingolstadt-based company’s cars have combined sportiness, progressive design and “Vorsprung durch Technik”. Audi Sport and Italdesign also belong to Audi. Together, the four brands of Audi, Bentley, Lamborghini and Ducati form the “Progressive Brand Group” within Volkswagen AG.
Production Sites Audi Group
Audi models
Here you’ll find MediaInfos, pictures, videos and other content on all Audi models for media and private purposes.
Board of Management

Strategy
Fully electric into the future: Alongside a clear strategy, Audi is currently transforming itself into a provider of sustainable electromobility. By 2027, the four rings will offer a fully electric premium vehicle in all core segments. Audi e-trons offer more than just long electric range. They’re fully connected, offer innovative digital features and are systematically developed from the passengers’ perspective. Climate-neutral production sites and sustainable, equitable supply chains form the foundation of the driving experience of a new automotive era.

Audi history
The eventful and multifaceted history of Audi and its predecessor brands of Horch, DKW and Wanderer dates back to the 19th century. Since then, the four rings have constantly reinvented themselves. Milestones such as the Audi 100 and the original Quattro continue to shape the company to this day. Audi Tradition has more information about outstanding inventions, the evolution of Audi models and the biggest milestones in motorsport.