GUI design: digital user interfaces

The two MMI touch response displays transport Audi’s uncompromising quality aspirations into the digital age: Whenever the driver activates a function, they feel a pulsation on their finger. The pulsation is generated by an electromagnet moving the display to the side by roughly the width of a human hair. At the same time, a small loudspeaker emits a click sound. The tactile and acoustic feedback ensures high operating reliability and at the same time transfers Audi’s quality aspirations with the firmly engaging switches and the “Audi click” to a fully digital operating system.

Both displays present the images and information on a black background. The graphical user interface (GUI) on the displays and in the Audi virtual cockpit is consciously reduced so that information can be assimilated very quickly. All pictograms are proportioned precisely, some are subtly animated to visualize certain technical highlights and to enable the customer to experience them. 

The equipment, data and prices specified in this document refer to the model range offered in Germany. Subject to change without notice; errors and omissions excepted. Standaufnahme,