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Two overall victories in international 24-hour races Over 50 championships won on five continents Historic mark of 500 titles surpassed since the start of the program in 2009 Audi Sport customer racing has concluded a challenging season with convincing results. The brand’s customer teams won 206 of 734 races worldwide, achieving a success rate of 28.1 percent. Two overall victories in 24-hour races in Germany and the United Arab Emirates as well as a 12-hour overall victory crown the season of the customers. “What our customer teams have achieved this year is more than remarkable and makes us proud,” emphasizes Chris Reinke, Head of Audi Sport customer racing. “Over 50 racing titles worldwide and more than 200 individual victories in overall or class rankings show just how strong our customer teams and their drivers were.” Even though the company’s own racing commitments are coming to an end after 15 successful years, private teams and drivers on five continents continue to rely on the models, expertise and support of Audi Sport customer racing. Two overall victories in 24-hour races were outstanding in the 2024 season. In January, the Eastalent Racing team prevailed for the first time in Dubai with the driver quintet Christopher Haase/Gilles Magnus/Simon Reicher/Markus Winkelhock/Mike Zhou. This was the brand’s fourth victory at this event. An Audi R8 LMS even won the Nürburgring 24 Hours for the seventh time in June. This means that Audi remains the most successful manufacturer in the GT3 era since 2009, ahead of Porsche, BMW, Mercedes and Ferrari in the endurance classic. The newly formed Scherer Sport PHX team with the driver line-up of Ricardo Feller/Dennis Marschall/Christopher Mies/Frank Stippler won for the first time in the Eifel. Many of the team members previously worked for Team Phoenix Racing, which has already lifted the winner’s trophy there four times with Audi.

Powerful: 150 kW (204 PS) system output and a purely electric range of almost 140 kilometers Fast: DC charging with up to 50 kW* and AC charging with up to 11 kW Distinctive: off-road look and increased ride height With its characteristic off-road design and increased ground clearance, the A3 allstreet sets itself apart from the derivatives of the A3 family at first glance. The crossover is now available as a plug-in hybrid, making it ideal for everyday life. With high battery capacity, strong recuperation performance, DC charging, and intelligent drive management, the A3 allstreet 40 TFSI e offers emission-free driving for local trips and outstanding efficiency in most everyday situations. The A3 allstreet plug-in hybrid follows the launch of the new Audi A3 Sportback TFSI e in October. At the heart of the drive are the new 1.5-liter TFSI evo2 turbocharged petrol engine with 110 kW (150 PS) and 250 Nm of torque and an electric motor with 85 kW and 330 Nm of torque. The combustion engine and the permanently excited synchronous motor offer a system output of 150 kW (204 PS) and 350 Nm of system torque, providing the crossover with energetic propulsion.

Booklet features a selection of more than two dozen anniversaries The launch of the Audi A2 25 years ago; the first new Audi in post-war times 60 years ago; and Hans Stuck’s record-breaking exploits in the “world’s fastest road-going car” near Lucca 90 years ago With the “Anniversary Dates 2025” booklet, Audi Tradition is showcasing the most important moments in the product and company history of Audi, which is as eventful as it is diverse. Audi historians have selected a total of 27 dates to commemorate in 2025. Twenty-five years ago, the Audi A2 hit the market. With its aluminum body, it made a name for itself as a progressive compact car: light, aerodynamic, and economical. The Audi A2 polarized opinion with its design and unusual proportions; the concept was ahead of its time. However, sales remained below expectations, and Audi ended production after roughly five years and 176,377 units built. Since then, the A2 became a fan favorite and is now a sought-after collector’s item. Sixty years ago, the first post–World War II Audi rolled off the production line. With the “Auto Union Audi” vehicle, Auto Union GmbH revived the tradition-steeped Audi brand name in 1965. The new name was meant to show that this car represented a fresh start for Auto Union in terms of technology. The Audi was the first car from the brand with four rings to feature a four-cylinder four-stroke engine, and it marked the beginning of a new era in Ingolstadt. Twenty years later, on January 1, 1985, Audi NSU Auto Union AG was renamed AUDI AG, and since that time, the company and its products have shared the same short, memorable name. Ninety years ago, in February 1935, a spectacular attempt to break speed records took place in Italy. After test drives in October 1934 with the Grand Prix racing car on the AVUS in Berlin, the Auto Union racing department started developing the vehicle that would later be known as the “Lucca” car.

Class victories and titles for Audi R8 LMS GT3 at the Nürburgring Norwegian Audi customer team wins touring car class title in Germany Various Audi customer teams have clinched further trophies in national and international endurance racing. The GT3 version of the Audi R8 LMS was the race car of choice for the successful club racing drivers, as was the Audi RS 3 LMS touring car. Audi R8 LMS GT3 Class victories and titles at the Nürburgring: Two Audi Sport customer racing teams had reason to celebrate at the finale of the Nürburgring Langstrecken-Serie (NLS). Team équipe vitesse was the best Audi team at the finish in the sixth race. Michael Heimrich/Arno Klasen/Sascha Steinhardt won the SP9 Pro-Am classification in the Audi R8 LMS. In the final classification of the racing series, two titles also went to Andreas Herbst’s team. The number 50 Audi R8 LMS secured the Goodyear Wingfoot Award for NLS customers of the tire brand ahead of 14 other competitors. In the annual class category, the SP9-Am classification also went to Michael Heimrich/Arno Klasen ahead of Alexey Veremenko/“Selv”, who drove an Audi R8 LMS from Juta Racing. Up2Race was another team with an Audi R8 LMS at the finale in the Eifel. The driver trio of Michel Albers/Philippe Charlaix/Pierre Lemmerz won the SP9 amateur classification after four hours of racing in this GT3 sports car’s first outing on the Nordschleife. Audi RS 3 LMS (TCR) Endurance title success: The Audi RS 3 LMS is the TCR touring car to beat on the Nordschleife. After six rounds of the Nürburgring Langstrecken-Serie, Håkon Schjærin is the winner of the TCR category. The Norwegian won his class in the first, third and fifth NLS races this year with the Møller Bil Motorsport team. On board in each case: compatriot Kenneth Østvold. Atle Gulbrandsen was also involved twice as the third teammate, Anders Lindstad once. This means that the Audi RS 3 LMS has won a total of 18 titles in overall or class categories worldwide this season.

Milestone for Audi in China: Audi FAW NEV Company begins production of fully electric models exclusively for the Chinese market Strategic importance: fully digitalized, state-of-the-art plant to form the centerpiece of a local industrial ecosystem Audi CEO Gernot Döllner: “The new plant and the models produced here are a significant step forward in our electrification strategy and for our local portfolio in China.” Audi FAW NEV Company, a cooperation project between Audi and long-standing partner FAW, has commenced production of all-electric Audi models. The company and its new state-of-the-art plant form a key component of the strategy Audi has adopted for the Chinese market. The new production site in Changchun is the first in China to exclusively produce fully electric Audi models based on the PPE platform, beginning with the Q6L e-tron family, followed by a market-specific version of the Audi A6 e-tron. Production for the first of fully electric Audi models based on the PPE platform (Premium Platform Electric) has started in China. The PPE is the next-generation platform for all-electric vehicles from Audi that set standards in terms of performance, range, charging, and driving dynamics. Audi FAW NEV Company manufactures mid-sized and full-sized PPE vehicles, starting with the Audi Q6L e-tron and the Audi Q6L Sportback e-tron. A China-specific variant of the Audi A6 e-tron is set to follow. “With the start of production at Audi FAW NEV Company, we are upholding our commitment to the Chinese market and taking a significant step forward in our electrification strategy,” says Gernot Döllner, CEO of AUDI AG: “The models produced here will play a crucial role in our local portfolio and strengthen our position in this key market.” With the new plant, Audi is expanding its model portfolio for China The Audi Q6L e-tron is the first electric vehicle based on the Premium Platform Electric (PPE) produced in China.

More power for the sporty A3 Sportback 45 TFSI e Audi offers the A3 Sportback TFSI e in two performance levels: 40 TFSI e and 45 TFSI e. In the more powerful model, the 1.5 TFSI evo2 delivers 130 kW (177 PS), which is 20 kW (27 PS) more than before. The maximum torque is 250 Nm, which is available between 1,500 and 4,000 revolutions per minute.

Audi is investing in the Neckarsulm site with a completely renovated paint shop Upon completion in 2025, it will be one of the most modern in the automotive industry The newly opened primer facility focuses on efficient and sustainable processes and paints both combustion and electric models Ceremonial inauguration at the Neckarsulm site: Audi opened the new primer building on the factory premises in the presence of more than 200 guests. The facility sets new standards in the automotive industry with sustainable technologies and processes and is suitable for both combustion and electric vehicles. The top coat plant is also currently being restructured until 2025. With the renovation of the paint shop, AUDI AG is making a targeted investment in the site and gearing it towards a sustainable future. 15,000 cubic meters of earth excavated, 2,600 drill piles fitted, 1,100 tons of steel installed, and 13,700 cubic meters of concrete: After two years of construction, the new A22 building with a floor area of 12,000 square meters is now complete. The fully automated paint shop facility will prime all models produced at the Neckarsulm site and the neighboring Böllinger Höfe. These include the new Audi A5, the upcoming Audi A7, the Audi Sport models, and current and upcoming all-electric models. This is because the facility is designed for both combustion models as well as electric vehicles with their special requirements. Around 200 guests from politics, the press, Audi, and its suppliers attended the opening today. Fred Schulze, Plant Manager at the Neckarsulm site: “With the investment in the new facility, Audi is setting the course for continuing its journey towards e-mobility and aligning the Neckarsulm site for a sustainable future. The construction project is an important milestone in the plant’s development and part of a future-proof infrastructure for production.”

Electrifying: FC Bayern's fleet consists entirely of all-electric premium vehicles Mobile: Audi integrates the official FC Bayern app into its vehicles Holistic: Starting this year, Audi is supporting the club’s youth and development programs, adding to its partnerships with the men’s and women’s soccer teams FC Bayern Munich’s stars up close: The club receives company cars for the current soccer season at the Audi Piazza in Ingolstadt. Audi employees hand over the keys to all-electric premium vehicles to several players, coaches, and officials. Fans of Germany’s most successful club can now download the official FC Bayern app from the Audi Application Store, which offers users access to the latest news, live match updates and match reports, all optimized for in-car use. Superstar Harry Kane, Germany’s captain Joshua Kimmich, head coach Vincent Kompany, and goalkeeper Manuel Neuer will drive an Audi SQ8 SUV e-tron. German international Jamal Musiala has opted for an Audi Q6 SUV e-tron while rising star Aleksandar Pavlović has chosen an Audi Q4 e-tron: FC Bayern Munich players, coaches, and officials receive their new company cars for the current soccer season. The fleet has consisted entirely of all-electric vehicles since 2020. Like central defender Dayot Upamecano, the assistant coaches have chosen the Audi SQ6 SUV e-tron. Among its standout features, the sporty sibling of the Q6 SUV e-tron boasts a range of up to 598 kilometers and offers impressive charging performance. With the Q6 e-tron series, electric mobility is rolling off the line in Ingolstadt for the first time.