Two overall victories in international 24-hour races Over 50 championships won on five continents Historic mark of 500 titles surpassed since the start of the program in 2009
Audi Sport customer racing has concluded a challenging season with convincing results. The brand’s customer teams won 206 of 734 races worldwide, achieving a success rate of 28.1 percent. Two overall victories in 24-hour races in Germany and the United Arab Emirates as well as a 12-hour overall victory crown the season of the customers.
“What our customer teams have achieved this year is more than remarkable and makes us proud,” emphasizes Chris Reinke, Head of Audi Sport customer racing. “Over 50 racing titles worldwide and more than 200 individual victories in overall or class rankings show just how strong our customer teams and their drivers were.” Even though the company’s own racing commitments are coming to an end after 15 successful years, private teams and drivers on five continents continue to rely on the models, expertise and support of Audi Sport customer racing.
Two overall victories in 24-hour races were outstanding in the 2024 season. In January, the Eastalent Racing team prevailed for the first time in Dubai with the driver quintet Christopher Haase/Gilles Magnus/Simon Reicher/Markus Winkelhock/Mike Zhou. This was the brand’s fourth victory at this event. An Audi R8 LMS even won the Nürburgring 24 Hours for the seventh time in June. This means that Audi remains the most successful manufacturer in the GT3 era since 2009, ahead of Porsche, BMW, Mercedes and Ferrari in the endurance classic. The newly formed Scherer Sport PHX team with the driver line-up of Ricardo Feller/Dennis Marschall/Christopher Mies/Frank Stippler won for the first time in the Eifel. Many of the team members previously worked for Team Phoenix Racing, which has already lifted the winner’s trophy there four times with Audi.
Powerful: 150 kW (204 PS) system output and a purely electric range of almost 140 kilometers Fast: DC charging with up to 50 kW* and AC charging with up to 11 kW Distinctive: off-road look and increased ride height
With its characteristic off-road design and increased ground clearance, the A3 allstreet sets itself apart from the derivatives of the A3 family at first glance. The crossover is now available as a plug-in hybrid, making it ideal for everyday life. With high battery capacity, strong recuperation performance, DC charging, and intelligent drive management, the A3 allstreet 40 TFSI e offers emission-free driving for local trips and outstanding efficiency in most everyday situations.
The A3 allstreet plug-in hybrid follows the launch of the new Audi A3 Sportback TFSI e in October. At the heart of the drive are the new 1.5-liter TFSI evo2 turbocharged petrol engine with 110 kW (150 PS) and 250 Nm of torque and an electric motor with 85 kW and 330 Nm of torque. The combustion engine and the permanently excited synchronous motor offer a system output of 150 kW (204 PS) and 350 Nm of system torque, providing the crossover with energetic propulsion.
Booklet features a selection of more than two dozen anniversaries The launch of the Audi A2 25 years ago; the first new Audi in post-war times 60 years ago; and Hans Stuck’s record-breaking exploits in the “world’s fastest road-going car” near Lucca 90 years ago
With the “Anniversary Dates 2025” booklet, Audi Tradition is showcasing the most important moments in the product and company history of Audi, which is as eventful as it is diverse. Audi historians have selected a total of 27 dates to commemorate in 2025.
Twenty-five years ago, the Audi A2 hit the market. With its aluminum body, it made a name for itself as a progressive compact car: light, aerodynamic, and economical. The Audi A2 polarized opinion with its design and unusual proportions; the concept was ahead of its time. However, sales remained below expectations, and Audi ended production after roughly five years and 176,377 units built. Since then, the A2 became a fan favorite and is now a sought-after collector’s item. Sixty years ago, the first post–World War II Audi rolled off the production line. With the “Auto Union Audi” vehicle, Auto Union GmbH revived the tradition-steeped Audi brand name in 1965. The new name was meant to show that this car represented a fresh start for Auto Union in terms of technology. The Audi was the first car from the brand with four rings to feature a four-cylinder four-stroke engine, and it marked the beginning of a new era in Ingolstadt. Twenty years later, on January 1, 1985, Audi NSU Auto Union AG was renamed AUDI AG, and since that time, the company and its products have shared the same short, memorable name. Ninety years ago, in February 1935, a spectacular attempt to break speed records took place in Italy. After test drives in October 1934 with the Grand Prix racing car on the AVUS in Berlin, the Auto Union racing department started developing the vehicle that would later be known as the “Lucca” car.
Anniversary Dates 2025 Audi Tradition 2 Anniversary Dates 2025 Contents Anniversaries in Our Corporate History May 2000 25 years Market Launch of the Audi allroad quattro ....5 June 2000 25 years Sales Launch of the Audi RS 4 B5 ...............6 June 2000 25 years Market Launch of the Audi A2 ..................... 7 December 2000 25 years Audi museum mobile Ingolstadt ................9 March 1990 35 years Presentation Audi duo .............................10 September 1990 35 years First Appearance Audi Coupé S2...............11 January 1985 40 years Renaming of Audi NSU Auto Union AG to AUDI AG ..........................................................12 Autum 1985 40 years Audi Introduces Fully Galvanized Bodies in Mass Production ...............................................13 February 1980 45 years Audi 200 5T – Audi’s First Turbocharged Petrol Engine .......................................................14 Oktober 1975 50 years Audi 80 GTE ...........................................15 End of 1975 50 years Start of Porsche 924 Production in Neckarsulm ......................................................16 Oktober 1970 55 years Market Launch of the Audi 100 Coupé S ....17 September 1965 60 years Reintroduction of the Audi Brand ..............18 1965 60 years NSU Prinz 1000 TT and NSU Typ 110 ........ 20 September 1955 70 years Large DKW 3=6 ....................................... 22 Audi Tradition 3 Anniversary Dates 2025 End of 1955 70 years DKW Plastic Bodies .................................. 23 August 1950 75 years First DKW Passenger Car After the War ..... 25 December 1945 80 years Establishment of the Central Depot for Auto Union Spare Parts in Ingolstadt ................ 26 February 1935 90 years Introduction of the Horch 850 Series ........ 27 February 1935 90 years Roadster Models of 1935......................... 28 Audi Tradition 4 Anniversary Dates 2025 Contents Motorsport 2000 25 years Audi’s First Victory at Le Mans .................. 30 1990 35
Class victories and titles for Audi R8 LMS GT3 at the Nürburgring Norwegian Audi customer team wins touring car class title in Germany
Various Audi customer teams have clinched further trophies in national and international endurance racing. The GT3 version of the Audi R8 LMS was the race car of choice for the successful club racing drivers, as was the AudiRS 3 LMS touring car.
Audi R8 LMS GT3 Class victories and titles at the Nürburgring: Two Audi Sport customer racing teams had reason to celebrate at the finale of the Nürburgring Langstrecken-Serie (NLS). Team équipe vitesse was the best Audi team at the finish in the sixth race. Michael Heimrich/Arno Klasen/Sascha Steinhardt won the SP9 Pro-Am classification in the Audi R8 LMS. In the final classification of the racing series, two titles also went to Andreas Herbst’s team. The number 50Audi R8 LMS secured the Goodyear Wingfoot Award for NLS customers of the tire brand ahead of 14 other competitors. In the annual class category, the SP9-Am classification also went to Michael Heimrich/Arno Klasen ahead of Alexey Veremenko/“Selv”, who drove an Audi R8 LMS from Juta Racing. Up2Race was another team with an Audi R8 LMS at the finale in the Eifel. The driver trio of Michel Albers/Philippe Charlaix/Pierre Lemmerz won the SP9 amateur classification after four hours of racing in this GT3 sports car’s first outing on the Nordschleife.
AudiRS 3 LMS (TCR) Endurance title success: The AudiRS 3 LMS is the TCR touring car to beat on the Nordschleife. After six rounds of the Nürburgring Langstrecken-Serie, Håkon Schjærin is the winner of the TCR category. The Norwegian won his class in the first, third and fifth NLS races this year with the Møller Bil Motorsport team. On board in each case: compatriot Kenneth Østvold. Atle Gulbrandsen was also involved twice as the third teammate, Anders Lindstad once. This means that the AudiRS 3 LMS has won a total of 18 titles in overall or class categories worldwide this season.
They are a core element of the Audi design DNA. As the heart of the vehicle, the battery is highlighted by a black inlay in the rocker panel, which gives the car a flat, slim, and dynamic appearance when viewed from the side. It runs through to the rear and integrates the reflectors, visually extending the length of the A6 e-tron. The Avant also features a flat roof line, with the C-pillar and its strong forward lean. A new visual USP of the A6 Avant e-tron, the surrounding aluminum-look trim runs from the A-pillar to the roof spoiler for high recognizability and a lower appearance. The rear boasts a blend of sporty elegance and impressive power. The clean architecture combined with the continuous, three-dimensional strip of light lends the new A6 e-tron clarity and poise. A distinctive spoiler edge completes the rear of the Sportback. The distinctive rear diffuser further emphasizes the sporty and dynamic appearance of the rear. The exterior of the Audi A6 e-tron is divided into the Basic, S line, and S model variants. Up to eight exterior colors are available at market launch, including the standard color Magnetic Gray Solid and Glacier White Metallic, Typhoon Gray Metallic, and Mythos Black Metallic. They underline the exterior’s powerful and progressive design. Two shades of blue are available: Plasma Blue Metallic and Malpelo Blue Metallic. Daytona Gray Pearl Effect and Siam Beige Metallic are reserved exclusively for the S line and the S model. The black exterior package is available on request for the A6 e-tron and as standard with the S line exterior or the S6 e-tron. It features black accents for even more sportiness.
Milestone for Audi in China: Audi FAW NEV Company begins production of fully electric models exclusively for the Chinese market Strategic importance: fully digitalized, state-of-the-art plant to form the centerpiece of a local industrial ecosystem Audi CEO Gernot Döllner: “The new plant and the models produced here are a significant step forward in our electrification strategy and for our local portfolio in China.”
Audi FAW NEV Company, a cooperation project between Audi and long-standing partner FAW, has commenced production of all-electric Audi models. The company and its new state-of-the-art plant form a key component of the strategy Audi has adopted for the Chinese market. The new production site in Changchun is the first in China to exclusively produce fully electric Audi models based on the PPE platform, beginning with the Q6L e-tron family, followed by a market-specific version of the Audi A6 e-tron.
Production for the first of fully electric Audi models based on the PPE platform (Premium Platform Electric) has started in China. The PPE is the next-generation platform for all-electric vehicles from Audi that set standards in terms of performance, range, charging, and driving dynamics. Audi FAW NEV Company manufactures mid-sized and full-sized PPE vehicles, starting with the Audi Q6L e-tron and the Audi Q6L Sportback e-tron. A China-specific variant of the Audi A6 e-tron is set to follow. “With the start of production at Audi FAW NEV Company, we are upholding our commitment to the Chinese market and taking a significant step forward in our electrification strategy,” says Gernot Döllner, CEO of AUDI AG: “The models produced here will play a crucial role in our local portfolio and strengthen our position in this key market.” With the new plant, Audi is expanding its model portfolio for China The Audi Q6L e-tron is the first electric vehicle based on the Premium Platform Electric (PPE) produced in China.
More power for the sporty A3 Sportback 45 TFSI eAudi offers the A3 Sportback TFSI e in two performance levels: 40 TFSI e and 45 TFSI e. In the more powerful model, the 1.5 TFSI evo2 delivers 130 kW (177 PS), which is 20 kW (27 PS) more than before. The maximum torque is 250 Nm, which is available between 1,500 and 4,000 revolutions per minute.