Financial Report 2019
. / BRANDS AND PRODUCT PORTFOLIO The Audi Group, comprising the Audi, Lamborghini and Ducati brands, is one of the best-known manufacturers of premium automobiles, supercars, Super SUVs and sporty motorcycles. As a progressive premium brand within the Volkswagen Group, we want to delight people with premium mobility and place the focus on our customers’ wishes. Audi stands for “Vorsprung durch Technik.” The product portfolio of the Audi brand extends from the Audi A1 car line, through the A3, A4 and A5 product families, right up to the full-size car lines A6, A7 and A8. In addition, the TT car line emphasizes our brand’s sporty character. We also enjoy a broad presence in the SUV segment with the Audi models Q2, Q3, Q5, Q7 and Q8. We presented the Audi e-tron, the first fully electric SUV from the Audi brand, back in the 2018 fiscal year and introduced it on the market in the first quarter of 2019. Since November 2019, it has also been possible to configure the first fully electric Audi Sportback – the Audi e-tron Sportback. A further Audi series-production model with fully electric powertrain for the Chinese market, the Q2 L e-tron, appeared in the 2019 fiscal year. Our performance and highperformance models include the S and RS models as well as the R8 car line, which is also the mainstay of our customer BASIS OF THE AUDI GROUP The Audi Group, comprising the Audi, Lamborghini and Ducati brands, is among the best-known manufacturers of premium automobiles, supercars, Super SUVs and sporty motorcycles. Through our strategy we want to “unleash the beauty of sustainable mobility” in the premium segment – fascinating, flexible and free of emissions. STRUCTURE // BASIS OF THE AUDI GROUP 0 0 9 racing activities. A wide range of customization options available through the programs “Audi exclusive” and “Audi Sport performance parts” alongside lifestyle articles in the “Audi collection” complete our portfolio.
Audi Sustainability Report 2019
PROGRESS YOU CAN FEEL Audi Sustainability Report 2019 A u d i A I: M E ( 2 0 1 9 ): S tu d ie STRATEGY 2 EMPLOYEES & SOCIETYFOREWORD APPENDIXBRIEF PORTRAIT OPERATIONS & INTEGRITY PRODUCTS & SERVICES VALUE CREATION & PRODUCTION Audi Sustainability Report 2019 Progress you can feel STRATEGY 42 EMPLOYEES & SOCIETYFOREWORD APPENDIXBRIEF PORTRAIT OPERATIONS & INTEGRITY PRODUCTS & SERVICES VALUE CREATION & PRODUCTION Audi Sustainability Report 2019 Progress you can feel Which technology is truly sustainable? STRATEGY 82 EMPLOYEES & SOCIETYFOREWORD APPENDIXBRIEF PORTRAIT OPERATIONS & INTEGRITY PRODUCTS & SERVICES VALUE CREATION & PRODUCTION Audi Sustainability Report 2019 Progress you can feel Is good work good for everyone? * Audi e-tron: Power consumption combined in kWh/100 km: 23.9–20.6 (NEDC); 26.3–21.6 (WLTP) CO₂ emissions combined in g/km: 0 More about the creation and structure of the Sustainability Report can be found on: page 14 6 Interview with the Board of Management What does the new strategy “consistently Audi” mean for the company? An analysis 25 In combination Market or morality? Criteria that govern the way Audi does business: the report 43 Better safe than sorry Accident research: the work of the experts in the Audi Accident Research Unit 62 Closing the circle Audi is pursuing the vision of a holistic circular economy. Can it succeed? 83 Audi embraces diversity Equal opportunity – for everyone! This is how Audi ensures that employees optimally unleash their potential Chapter 1 STRATEGY 5 EMPLOYEES & SOCIETYFOREWORD APPENDIXBRIEF PORTRAIT OPERATIONS & INTEGRITY PRODUCTS & SERVICES VALUE CREATION & PRODUCTION Audi Sustainability Report 2019 Progress you can feel How can we make mobility carbon-neutral?
Anniversary dates 2020
Anniversary Dates 2020 Audi Tradition Audi Tradition 2 Anniversary Dates 2020 May 2005 15 Years Audi Forum Neckarsulm ............................5 December 2000 20 Years Audi Forum Ingolstadt .............................6 September 1995 25 Years Audi TT and TTS .......................................7 March 1990 30 Years Audi Duo Hybrid Vehicles ...........................8 September 1990 30 Years Audi S2 Coupé ..........................................9 December 1990 30 Years Audi 100 C4 / Audi’s First Six-Cylinder Engine .............................10 January 1985 35 Years Renaming of Audi NSU Auto Union AG as AUDI AG ...................................11 September 1985 35 Years Audi Introduced the Fully Galvanized Body in the Manufacture of Production Cars ..........12 March 1980 40 Years Audi quattro ...........................................13 October 1975 45 Years Audi GTE Engine .....................................14 November 1975 45 Years Start of Porsche 924 Production in Neckarsulm ......................................................15 July 1970 50 Years Market Launch of Audi 100 Coupé S .........16 1970 50 Years Start-Up of Technical Development ....................................17 March / April 1965 55 Years End of Production of DKW F 11, DKW F 12, AU 1000 Sp ........................................18 September 1965 55 Years NSU Prinz 1000 TT & NSU Typ 110 ..........19 Contents Anniversaries in Our Corporate History Audi Tradition 3 Anniversary Dates 2020 Continued Anniversaries in Our Corporate History September 1965 55 Years Presentation of Audi’s First Post-War Car at IAA 1965 .........................................................21 September 1955 65 Years NSU World’s Biggest Manufacturer of Two-Wheelers .....................................................22 September 1955 65 Years Large DKW 3=6 ......................................23 August 1950 70 Years Düsseldorf Factory of Auto Union GmbH – First DKW Passenger Car Post-War ...........
Programme Flyer Berlinale Open House in the Audi Berlinale Lounge
Zusammen mit Martin Eyerer (CIO der Factory Berlin) und Anna-Lena Rojan (Audi Denkwerkstatt) gehen sie der Frage nach, ob es eine Geheimformel zum Erfolg gibt. 21:00 – 22:00 Uhr Berlinale Lounge Night: Die Supererbin Die Supererbin gleicht einem schillernden Knallbonbon in der deutschen Indie-Pop-Landschaft. Die musikalische Handschrift der feministischen Musikerin trägt einen Hauch glamourösen Trash mit einer Prise Punkallüren. Ab 22:00 Uhr DJ Set: Gurr Montag, 24.02.20 14:00 – 15:00 Uhr Deutschlandfunk Kultur „Im Gespräch“ 16:00 – 17:30 Uhr Film-Quiz mit Alexander Lehnert Stellen Sie sich den kniffligen Fragen von Alexander Lehnert und lassen Sie sich auf eine originelle Quiz-Tour durch Klassiker, Kultfilme und Kuriositäten quer durch die Welt des Kinos mitnehmen. 19:00 – 21:30 Uhr Open Mic: Kiez goes Audi Berlinale Lounge Wir öffnen die Lounge-Bühne für internationale musikalische Newcomer in Zusammenarbeit mit „Open Mic Sundays“ und holen Berliner Kiezcharme in die Audi Berlinale Lounge. Ab 22:00 Uhr DJ Set: Yulia Niko Dienstag, 25.02.20 08:00 – 10:00 Uhr Electric Yoga 14:00 – 15:00 Uhr Deutschlandfunk Kultur „Im Gespräch“ 16:00 – 17:00 Uhr How to Promote Yourself Freestyle mountain biker Lukas Knopf and Nico Zacek, whose Distillery agency promotes the Audi Nines, report on how successful self-marketing works, while Heidi Stamer, Head of Strategy and Operations OMR, provides the industry point of view on self-promotion.
Audi Sport Factbook 2015
new R8 LMS �������������������������� 125 Audi Sport TT Cup – development in record time �������� 136 Endurance testing at Motorland Aragón ���������������������� 137 Push-to-pass – more power at the push of a button ������������������������� 138 Overtaking with Push-to-pass ������� 139 A glance in the Cup race car cockpit �������������������� 140 Key personnel in the Audi Sport TT Cup ������������� 142 The eight drivers – a quick profile �����92 The tracks – a summary �������������� 100 Titles and victories in the DTM ���� 109 Best Audi drivers each season ����� 110 Winning ratio by car ������������������� 111 Partners of Audi Sport in the DTM � 112 Audi R8 LMS Cup ������������������������ 126 Audi race experience������������������� 127 Championship titles (drivers) in GT racing �������������������������������� 128 Overall victories in endurance races���������������������� 130 Partners of Audi Sport customer racing in GT racing ������� 131 Centralized preparation of Cup race cars �������������������������� 143 The Audi Sport TT Cup ���������������� 144 Audi Sport TT Cup drivers ����������� 146 Partners in the Audi Sport TT Cup ��150 Consumption values ������������������� 151 GT raci ng 114 Contac ts 152 Audi Sp ort TT C up 13 2 5 Audi in Motors port 2015 2015 WEC Audi R18 e-tron quattro Audi’s motorsport program 2015 DTM Audi RS 5 DTM 8 GT racing Audi R8 LMS Audi Sport TT Cup Audi TT cup 9 2015 Event calendar 24–25/01 24h Daytona (USA) 16–17/05 24h Nürburgring (D) 25–26/07 24h Spa-Francorchamps (B) 12/04 6h Silverstone (GB) 02/05 6h Spa-Francorchamps (B) 13–14/06 24h Le Mans (F) 30/08 6h Nürburgring (D) 19/09 6h Austin (USA) 11/10 6h Fuji (J) 01/11 6h Shanghai (CN) 21/11 6h Bahrain (BRN) WEC Important 24-hour races 2 1 3 5 8 1 3 2 4 6 7 15 8 7 6 1 3 2 3 24 10 02–03/05 Hockenheim (D) 30–31/05 Lausitzring (D) 27–28/06 Norisring (D) 11–12/07 Zandvoort (NL) 01–02/08 Spielberg (A) 29–30/08 Moscow (RUS) 12–13/09 Oschersleben (D) 26–27/09 Nürburgring (D) 17–18/10 Hockenheim
Audi Sport FactBook 2016
MEDIA INFO 2016 Audi Sport FactbookFactbook MEDIA INFO 2016MEDIA INFO 2016 Audi Sport Factbook M E D I A I N F O 2 0 1 6 A u d i S p o r t F a c t b o o k FOREWORD No other automobile manufacturer invests as consistently in motorsport as Audi – in the factory backed program just like in customer racing. The Audi R18, which competes at the 24 Hours of Le Mans and in the WEC, is the flagship for efficiency technologies and future developments. The Audi RS 5 DTM represents top flight touring car racing, which has a magical appeal on a product-loving public. The new Audi R8 LMS is a genuine sales hit in the fiercely contested GT3 sports car market. With the R8 LMS and Audi TT cup, Audi proves just how fascinating productionbased race cars can be. A whole host of facts and figures about our motorsport program 2016 can be found in this Factbook – accompanied by innumerable illustrations, which are ready for you to download from the Audi MediaCenter.
Audi Sport Express 06/2016 – 24h Le Mans
Wolfgang Ullrich, Head of Audi Motorsport Miguel Molina and Jamie Green scored a 1-2 (left), Mattias Ekström inspired fans on Sunday (right) AUDI’S 18TH LE MANS IN THE THICK OF THE BAT TLE SPORTS EQUIPMENT 2000 Frank Biela/Emanuele Pirro/Tom Kristensen 2005 Tom Kristensen/JJ Lehto/Marco Werner 2010 Timo Bernhard/Romain Dumas/Mike Rockenfeller 2001 Frank Biela/Emanuele Pirro/Tom Kristensen 2006 Frank Biela/Emanuele Pirro/Marco Werner 2011 Marcel Fässler/André Lotterer/Benoît Tréluyer 2002 Frank Biela/Emanuele Pirro/Tom Kristensen 2007 Frank Biela/Emanuele Pirro/Marco Werner 2012 Marcel Fässler/André Lotterer/Benoît Tréluyer 2004 Seiji Ara/Dindo Capello/Tom Kristensen 2008 Dindo Capello/Tom Kristensen/Allan McNish 2013 Loïc Duval/Tom Kristensen/Allan McNish 2014 Marcel Fässler/André Lotterer/Benoît Tréluyer Audi is prepared for the toughest race of the year – the 24 Hours of Le Mans. The 13.629-kilometerlong race track is only closed off for the test day and race week. Two weeks prior to the race, Audi used the Le Mans test day to adapt the new Audi R18 to the legendary circuit. The most recent generation of the Audi R18 features a new technology concept. It is more powerful and more effi cient than any of its predecessors. From Miguel Molina and Jamie Green presented Audi with a one-two fi nish in the fi rst race during the Motorsport Festival at the Lausitzring on Saturday. Audi was the strongest brand overall, with fi ve cars fi nishing in the points. Molina in the Teufel Audi RS 5 DTM dropped behind Jamie Green in the Hoff mann Group Audi RS 5 DTM at the start, before the Spaniard made a clean overtaking maneuver entering the fi rst turn in order to retake the lead on the eighth lap. Afterwards, he increased his lead to around 2.5 seconds before crossing the fi nish line as the The Audi RS 6 Avant is a high performance sports car for everyday and recreational activities. Its 4.0 TFSI produces 412 kW (560 hp) and 700 Nm (516.3 lb-ft) of torque.
Media Information WTCR – FIA World Touring Car Cup 2018
MEDIA INFORMATION 2018 W TCR – FIA World Touring Car Cup 3 Introduction 4 Ten years of Audi Sport customer racing 6 TCR worldwide 8 Audi RS 3 LMS 12 Drivers 26 Teams 28 Regulations 30 Race tracks 40 Audi Motorsport history 42 Contact WELCOME! Asia, Europe and South America. Audi Sport customer racing is taking on its greatest challenge in touring car racing to date. We would be delighted to welcome you at the race tracks in the 2018 season. Chris Reinke Head of Audi Sport customer racing Introduction 2018 marks the beginning of a new era in international touring car racing. The WTCR – FIA World Touring Car Cup ties in with a tradition that Audi started with production-based models. In 1995, Frank Biela with Audi was the last driver to have won a World Touring Car Cup and now two strong teams with six campaigners are representing the colors of Audi Sport customer racing in the new series. They rely on the Audi RS 3 LMS, the entry-level model of the motorsport world of the four rings. The calendar featuring ten rounds around the globe, including four city street circuits, guarantees its presence in Africa, 3 A DEC ADE OF SUCCESS Audi’s customer racing program was launched in 2009, so the anniversary year of 2018 marks Audi Sport customer racing’s tenth full season. Following its beginnings in the GT3 category and an Audi TT RS for the VLN Endurance Championship Nürburgring, the program was extended to one-make cups in 2015 with the Audi TT cup. At the end of 2016, the Audi RS 3 LMS followed for the TCR class and in 2017, the brand presented the Audi R8 LMS GT4. The customer racing program is fi rmly anchored on the four continents of America, Asia, Australia and Europe and encompasses hundreds of races each season. The winning streak Audi Sport and its customers have been enjoying is comprehensive. In 2017, its fi rst season, the entry-level model Audi RS 3 LMS won 58 single races and fi ve championship titles.