2023: Combined Annual and Sustainability Report
Audi is already offering such services in certain regions with its Audi on demand rent and Audi on demand subscribe solutions and showing how Mobility as a Service (MaaS) works in practice. The special thing about this is that Audi on demand rent allows customers to find the perfect Audi for every occasion. They can choose the vehicle model, the interior equipment and the color to suit their needs. Audi on demand rent and Audi on demand subscribe complement the classic leasing of vehicles by offering more flexible alternatives. With Audi on demand rent (available in Germany, rollout planned in other markets) customers can find the right Audi for a short-term rental of between one and 28 days. Audi on demand subscribe (available in Germany and France, rollout planned in other markets) offers customers the option to drive an Audi on a subscription basis and experience mobility without a long-term commitment: subscriptions for selected electric vehicles are available for three, six or 12 months. The monthly subscription rates include the car ownership costs, such as insurance, maintenance and wear. Both services are offered in cooperation with the rental company Euromobil GmbH in collaboration with Europcar Mobility Group. Europcar is one of the leading car rental firms with a worldwide fleet of around 256,000 vehicles and is closely linked to the Volkswagen Group. The company is also pivotal in the establishment of a new mobility platform in the Volkswagen Group. This new platform aims to cover a range of different mobility needs, from hourly rental offers through to multi-year leases. The Group is therefore unlocking a rapidly expanding source of income with an expected global market volume of roughly EUR 100 billion in 2030. The Audi vehicles play an integral role in gaining market share in the premium segment.