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Audi has built cars at the Ingolstadt site for 75 years. This is where AUDI AG has its headquarters; around 40,000 employees (as of December 31, 2021) work in Ingolstadt to achieve “Vorsprung durch Technik”. From the initial idea to the finished automobile, the entire production process for the Audi Q2, Audi A3, Audi A4, Audi A5, and Audi Q6 e-tron takes place at the Ingolstadt plant. The Audi Ingolstadt location continues to develop into a networked digital factory for the electrified future. Modern production systems and high-tech solutions enable highly efficient, sustainable manufacturing. With the start of production for the Audi Q6 e-tron, a fully electric model is now rolling off the line in Ingolstadt for the first time. By making the assembly lines more flexible across the board and thanks to a battery assembly facility located nearby, the location is well prepared for the gradual shift to electric mobility and production of additional fully electric models. The largest production facility in the Audi Group is the economic engine of the region and, as the primary plant and a high-tech site, it brings five locations together in one think tank: Audi Ingolstadt factory (headquarters with Technical Development.) Münchsmünster manufacturing site (module/system production and press shop.) Audi Neuburg high-tech area - Headquarters of Audi Sport racing technologies and Audi Formula Racing GmbH - Development site for the entire drive unit (power unit) for Audi’s Formula 1 project, with new extension - The Audi driving experience center - Technical Development divisions with a focus on driver assistance systems and integrated safety (FAS/IS) - Home of Ducati Motor Deutschland GmbH Proving grounds Neustadt a. d. D. (high-security area of Technical Development) incampus technology park The Audi Forum Ingolstadt attracts people from the region and around the world, as well as customers who come to pick up their new cars there.

Audi Q7 / Audi SQ7 (until 2023) The Audi Q7 is getting an all-round update – both visually and technically. The large SUV features the new design of the Q family and offers superb dynamics and excellent comfort, in addition to its superior spaciousness. Mild hybrid technology, the digital operating concept and the optional HD Matrix LED headlights including laser light are just some of its highlights. Pictures Videos

Unmistakable design with new details makes for impressive street presence Headlights and rear lights customizable for the first time thanks to digital lighting technology The variable interior concept offers the ideal basis for family, business, and free time Audi has once again upgraded its flagship family SUV with a clear design and even better technology. The fresh exterior design with new front and rear sections underscores the powerful character of the SUV, which offers first-class versatility and generous space for up to seven passengers. For the first time in a Q7, the HD Matrix LED headlights with laser as an additional high beam feature digital daytime running lights with selectable light signatures. Digital OLED rear lights with four selectable rear light designs complete the light offering. New wheels, colors, decorative inlays, and seats with contrasting stitching lend the Q family’s most versatile SUV an even higher level of customizability. The new Audi Q7 starts at 79,300 euros. From a study to a successful production model The Audi Q7’s journey of success began in 2003 as a concept car called the Audi Pikes Peak quattro at the North American International Motor Show. Conceived as a vehicle suitable driving on all roads and moderate off-road use, the current Q7 – which has been delighting customers worldwide for 18 years – remains true to its virtues of design, technology, and functionality. The first SUV from the brand with the four rings was unveiled to the public at the 2005 Frankfurt Motor Show (IAA), just in time for the 25th anniversary of the quattro permanent four-wheel drive with Torsen center differential (40:60 front/rear torque distribution). The new “superlative” in the SUV segment, as Audi put it at the launch of the Q7, combines poise, sportiness, and versatility. Since its launch, the Audi Q7 is seen as an all-rounder that combines high prestige with a wide range of applications.

Audi RS Q e-tron wins toughest desert rally with innovative drive system Carlos Sainz/Lucas Cruz achieve fourth personal victory Gernot Döllner: “Audi has once again set a milestone” Audi makes history: for the first time, a low-emission prototype with an electric drive, high-voltage battery and energy converter wins the world’s toughest desert rally with the Audi RS Q e-tron. The Spaniards Carlos Sainz/Lucas Cruz secured Audi’s first victory in the Dakar Rally after around 7,900 kilometers with a lead of 1h 20min. Mattias Ekström/Emil Bergkvist also crossed the finish line. “Congratulations to Team Audi Sport on winning the Dakar Rally,” said Gernot Döllner, Chairman of the Board of Management of AUDI AG. “Audi has once again set a milestone in motorsport. Winning the world’s toughest desert rally with an electrified drive is a visible ‘Vorsprung durch Technik’ and points the way to our electric future.” The Audi RS Q e-tron has electric all-wheel drive. The energy supply is ensured by a high-voltage battery and an energy converter that runs on residual fuel-based reFuel, thus saving 60 percent of CO₂ emissions compared to conventional fuels. “With our revolutionary electrified drive, we have overcome one of the biggest challenges in motorsport after just three years. We are thus continuing a long series of pioneering achievements that have always characterized Audi in four decades of motorsport. I would like to thank the entire team for this outstanding performance in a particularly tough edition of the Dakar Rally,” says Oliver Hoffmann, Member of the Board of Management of AUDI AG, Technical Development. At the Dakar Rally, Audi was up against the two brands Toyota and Ford as well as the experienced opponents from Prodrive, who proved to be tough challengers. Carlos Sainz/Lucas Cruz secured their big lead after having been in the lead without interruption since the sixth stage.

The success story of AUDI AG in motorsport Victories and titles since 1981 Audi positions itself as the sportiest manufacturer in the premium segment and has a perfect basis to do so: motorsport. Sportiness, advanced technology and emotive design are the basis for the success of the Audi brand. The genes for this have their origin in racing, since 1980. The success story began with the Audi quattro Excluding the era before the Second World War that included the legendary Auto Union Grand Prix race cars in the 1930s, the motorsport history of AUDI AG began with the Audi quattro. The dominant victories and two manufacturers’ and two drivers’ titles achieved with the “original quattro” in the World Rally Championship between 1982 and 1984 were an important factor in the market success of the quattro drivetrain. quattro victorious in circuit racing as well After Audi had turned rallying upside down and stormed up Pikes Peak (USA) with the Sport quattro in record time on three successive occasions, Audi also made the quattro drivetrain fit for circuit racing: initially with the Audi 200 quattro and the Audi 90 quattro IMSA GTO in the United States, in 1990 and 1991 with two championship titles for the Audi V8 quattro in the German Touring Car Championship (DTM), and ultimately also with the A4 in the production-based super touring cars. In 1996, the Audi A4 quattro won the championship titles in seven countries. Between 2012 and 2016, the all-wheel drive system returned to the race track as the e-tron quattro. Audi R8 most successful Le Mans sports car in present-day racing After the dominant quattro drivetrain was banned from touring car racing, Audi switched to sports prototypes and also underpinned its slogan “Vorsprung durch Technik” in this motorsport category for 18 years. Audi, on making its debut at Le Mans in 1999, the toughest endurance race in the world, immediately managed the leap onto the podium, finishing third overall.