Search

1981 3 victories in the World Rally Championship (Audi quattro) 1982 Winner manufacturers’ classification World Rally Championship (Audi quattro) 1983 Winner drivers’ classification World Rally Championship (Audi quattro) 1984 Winner drivers’ and manufacturers’ classification World Rally Championship (Audi quattro) 1985 Winner Rally San Remo (Audi Sport quattro S1) Winner Pikes Peak Hillclimb Race (Audi Sport quattro S1) Winner Rally Hong Kong–Beijing (Audi quattro) 1986 Winner Pikes Peak Hillclimb Race (Audi Sport quattro S1) Winner Rally Hong Kong–Beijing (Audi quattro) 1987 Winner Safari Rally (Audi 200 quattro) Winner Pikes Peak Hillclimb Race (Audi Sport quattro S1) 1988 Winner TransAm Series (Audi 200 quattro) 1989 7 victories IMSA GTO Series (Audi 90 quattro) 1990 Winner German Touring Car Championship (Audi V8 quattro) 1991 Winner German Touring Car Championship (Audi V8 quattro) 1993 Winner French Touring Car Championship (Audi 80 quattro) 1994 Winner Italian Touring Car Championship (Audi 80 competition) 1995 Winner Italian Touring Car Championship (Audi A4 quattro) Winner Touring Car World Cup (Audi A4 quattro) 1996 Winner Super Touring Car Championships Australia, Belgium, Germany, Great Britain, Italy, Spain and South Africa (Audi A4 quattro) 1997 Winner Central European Touring Car Championship (Audi A4 quattro) 1999 3rd place Le Mans 24 Hours (Audi R8R) Winner German Super Touring Car Championship (Audi A4 quattro) Winner Swedish Touring Car Championship (Audi A4 quattro) 2000 Winner Le Mans 24 Hours (Audi R8) Winner Sebring 12 Hours (Audi R8) Winner ‘Petit Le Mans’ (Audi R8) Winner American Le Mans Series (Audi R8) 2001 Winner Le Mans 24 Hours (Audi R8) Winner Sebring 12 Hours (Audi R8) Winner ‘Petit Le Mans’ (Audi R8) Winner American Le Mans Series (Audi R8) Winner European Le Mans Series (Audi R8) Winner Speedvision GT (Audi S4 Competition) Winner Swedish Touring Car Championship (Audi A4 quattro) 2002 Winner Le Mans 24 Hours (Audi R8) Winner Sebring

Looking back on 40 years of Audi Sport GmbH with Audi’s head of design Performance, aesthetics and functionality to shape the RS models of the future Radically changed interiors to be featured also by upcoming high-performance cars Audi RS models thrill fans of the four rings thanks to their advantage in technology and styling. On the occasion of Audi Sport GmbH’s 40th anniversary, Head of Audi Design Marc Lichte recalls innovations that have turned into traditions – and that continue to be sources of inspiration. Marc, Audi Sport GmbH has now been in existence for 40 years, thrilling fans with RS models. Which of its models particularly fascinate you? Marc Lichte: As a designer and as a performance enthusiast I’m a huge fan of our RS models. The TT RS always used to be one of my highlights because, like the production TT base model, it was the first to put the ideas of the Bauhaus art school on the road. Although “less is more” applies to its design language, it does not when it comes to the sheer emotions and joy of driving the car evokes – ensured, not least, by its five-cylinder engine with its special sound. Work on the current Audi RS 6 Avant with my team was an unforgettable experience as well. At the time, we uncompromisingly carved the quattro origins into every detail and into every line. Anytime I spot an RS6 on the road today I’m happy to see how consistently we pursued our concept back then. Something that all RS models share?

Exclusive event for customers and fans at Audi Forum Neckarsulm Exciting insights into four decades of Audi Sport GmbH Rolf Michl, Managing Director Audi Sport GmbH: “Proud past, even stronger future” Today marks the 40th anniversary of Audi Sport GmbH, which evolved from quattro GmbH. In early summer, Audi started the events to celebrate this anniversary in parallel with the Nürburgring 24 Hours and an exhibition at the Neckarsulm facility. Next Saturday (October 14), an exclusive event will be hosted at Audi Forum Neckarsulm with exciting insights into the high-performance subsidiary that has been successful for 40 years. quattro GmbH has existed since 1983, and in 2016, it was renamed as Audi Sport GmbH: Today, the wholly owned subsidiary of AUDI AG is shaping the sporty and exclusive image of the premium brand with the four rings even stronger than ever. “We look back proudly on the past 40 years and want to be even stronger in the future. To this end, we will selectively expand our model portfolio and our other service offerings together with AUDI AG. The sales records of recent years clearly underline our ambitions,” says Rolf Michl, Managing Director of Audi Sport GmbH. Strengthening ties with customers and fans through direct contact On October 14, 2023, the public can enjoy an exclusive event with an informative and entertaining program in and around Audi Forum Neckarsulm. Starting at 11 a.m., Audi Sport GmbH and AUDI AG will be represented openly and personally on the factory grounds of the Neckarsulm facility. The employees of the four rings are using the highlight of this anniversary year to provide customers and fans with comprehensive information, further strengthening the bond with them through direct contact.

99 times pure fascination: from the unique ice race concept to a special edition Audi exclusive: three decades of customization expertise at the sporty Audi subsidiary Bernhard Neufeld, Head of Audi exclusive: “New style of the ice race edition as the emotional pinnacle of electromobility” Audi celebrates the 40th anniversary of Audi Sport GmbH, which emerged from quattro GmbH founded in 1983, with the Audi RS e-tron GT (combined electric power consumption in kWh/100 km [62.1 mi]: 22.1–19.8, combined CO₂ emissions in g/km [g/mi]: 0) as a special edition: The ice race edition embodies a new form of individualization. This edition enriches the emotional portfolio of Audi exclusive – an offering that has delighted the brand’s distinguished clientele for some three decades now. Audi draws its inspiration for this edition from the unique GP Ice Race in Austria. The color tones of the world of snow are reflected on the outer skin of the body and are continued in the interior. With its basic color Florett silver metallic and the black carbon roof in combination with a striking foil warp, the Audi RS e-tron GT ice race edition appears magical at first sight. The colors silver and white symbolize sparkling snow crystals and ice lakes, the purple accents evoke images of shimmering ski goggles. The precise accentuations and transparent patterns harmoniously, yet excitingly, reproduce the style of mountainous winter worlds. This color scheme is continued in the interior: seat center panels, shoulder arches and side bolsters in diamond silver leather emphasize this character. Combined with black leather sections and contrasting purple stitching, the four-door Gran Turismo spoils you with an exclusive ambience. Striking details round off the interior experience. “This new style of the ice race edition underscores the emotional pinnacle of electric mobility at Audi,” says Bernhard Neufeld, Head of Audi exclusive.

Audi S6 plus marked the start of vehicle development at what is today Audi Sport GmbH The DNA of the RS models: maximum driving dynamics, unrestricted everyday utility, and highest differentiation Steffen Bamberger, Head of Technical Development at Audi Sport GmbH: “RS models will still offer drivers great fun behind the wheel when electrified.” plus! At the former quattro GmbH, these four letters represented the particularly sporty derivatives of what were already highly performaning RS 6 and RS 7 models. They adhered to the philosophy of leveraging as much car technology as possible, i.e., teasing out an additional plus in driving dynamics – while retaining the everyday usability the vehicles were renowned for. In 2016, “plus” became “performance”, but the philosophy remained the same. It all began almost 30 years ago with the Audi S6 plus: A look, both back in time and into the future, at the highest performance cars in Audi’s portfolio. The history of the RS 6 performance models began with the C4 generation Audi S6 plus in 1996. That is when quattro GmbH (now Audi Sport GmbH), initially a supplier of high-quality accessories from 1983 and then tasked with a vehicle customization program starting in 1995, was given a new focus. It took over responsibility for the sporty derivative, internally called the Q1. Following the success of the Audi Avant RS2, the aim was to create a new model with more power and greater driving dynamics. The Audi S6 V8 provided the ideal foundation for this goal. The ancestor of all high-performance models: the Audi S6 plus For the S6 plus, Audi’s engine development unit in Neckarsulm developed a more powerful version of the 4.2-liter V8 that powered the regular Audi S6. The engine’s output was increased from 290 to 326 PS, outstripping even the Audi Avant RS2. The car was given larger front brakes, a six-speed transmission with shorter ratios on third gear and up, and stiffer suspension.

Wide range of NSU exhibits through cooperation between Audi Tradition and the Deutsches Zweirad- und NSU-Museum Neckarsulm (German Motorcycle and NSU-Museum Neckarsulm) Joint exhibition from June 14, 2023 to May 5, 2024 at two locations: the Audi Forum in Neckarsulm and the Deutsches Zweirad- und NSU-Museum “Fascination meets performance” – Exhibition for 40-year anniversary of Audi Sport GmbH as part of the special exhibition in the Audi Forum in Neckarsulm Anniversary magazine on NSU history from a wide range of perspectives Two partners, one theme: NSU. In 2023, Audi and the city of Neckarsulm are celebrating 150 years of the traditional brand NSU. That is reason enough for Audi Tradition and the Deutsches Zweirad- und NSU-Museum Neckarsulm (German Motorcycle and NSU-Museum Neckarsulm) to reassert the long history of Audi’s Neckarsulm site and the history of NSU in the new special exhibition “Innovation. Wagemut. Transformation. 150 Jahre NSU” (in English: “Innovation. Audacity. Transformation. 150 Years of NSU”). The exhibition will be on display from June 14, 2023 to May 5, 2024 in the Audi Forum Neckarsulm and the Deutsches Zweirad- und NSU-Museum Neckarsulm. Additionally, an anniversary magazine is being published at the start of the exhibition: a solid 176 pages covering many facets of NSU history. The company and the NSU brand are closely tied to Neckarsulm right in the name, which is derived from the city where the Neckar and Sulm rivers meet. Moreover, the history of NSU offers a unique perspective on the development of mobility: from the bicycle to the motorcycle to the car. It was 150 years ago, in 1873, when Christian Schmidt and Heinrich Stoll founded a knitting machine workshop under the name “Mechanische Werkstätte Schmidt & Stoll.” That workshop later evolved into NSU Motorenwerke AG and then Audi’s Neckarsulm site.

Audi subsidiary celebrates its 40th birthday this year Oliver Hoffmann: “We have a clear goal: to successfully carry the sporting DNA of the four rings into the electric future” Rolf Michl: “The Nürburgring is a magical place for us” Sebastian Grams: “We want to shape the future of mobility in the high-performance segment in a sustainable and progressive way” Almost 40 years ago – on October 10, 1983 – Audi Sport GmbH, as it is known now, was founded as quattro GmbH. Today, it shapes the sporty and exclusive image of the brand with the four rings. At Audi, the vehicles with the red rhombus stand for performance and sportiness. The birthday celebrations begin at the Nürburgring 24 Hours next weekend (May 18–21). 40 years, more than 250,000 vehicles produced in the past ten years alone and more than 400 clinched motorsport titles meet 20.832 kilometers, 73 turns and elevation changes of more than 300 meters – key figures that stand for Audi Sport GmbH and also the legendary Nordschleife – also known as the “Green Hell” – of the Nürburgring. This has shaped Audi Sport GmbH like no other race track. The circuit in the Eifel region and the wholly owned subsidiary of AUDI AG share a close relationship – both in racing and in the high-performance vehicles of the series. Audi Sport has been an official partner of the 24-hour race since 2002 and provides the “official cars” to the race organizers. Since 2009, the Audi R8 LMS has been competing in the Eifel marathon, which is one of the annual highlights of Audi Sport customer racing. The customer racing division has been part of the former quattro GmbH since 2011. With six overall victories and three additional GT3 class wins to date, Audi is the most successful manufacturer in the GT3 era of the endurance classic at the “Green Hell.”

In the anniversary year of 2023, Audi Tradition will bring out a number of NSU highlights from AUDI AG’s historical vehicle collection for events. Ten-part series with classic and exotic cars from NSU’s product history The traditional NSU brand is celebrating its birthday. In 1873, Christian Schmidt and Heinrich Stoll founded “Mechanische Werkstätte Schmidt & Stoll” in Riedlingen for the production of knitting machines, which later evolved into NSU Motorenwerke AG and ultimately into today’s Audi site in Neckarsulm. Even NSU’s name is closely associated with Neckarsulm, as the company name is derived from the city on the Neckar and Sulm rivers. NSU impressively demonstrates the development of mobility – from bicycles and motorcycles to automobiles. For its 150th anniversary, Audi Tradition is bringing out a number of NSU highlights from its historical vehicle collection. The special exhibition “Innovation, audacity and transformation”, a cooperation project between Audi Tradition and the German Bicycle and NSU Museum (Deutsches Zweirad- und NSU-Museum), is also under construction. The exhibition will be on display at the Audi Forum in Neckarsulm and at the German Bicycle and NSU Museum in Neckarsulm starting on June 14. “There are so many stories to tell from the long history of NSU,” said Tobias Fräbel, an employee at Audi Tradition responsible for the corporate archives of the Neckarsulm site and the NSU brand. “Since we can’t tell all the stories in just one text, Audi Tradition will offer stories and background information about the company, its products, its involvement in racing and much more throughout the year.” These posts can be found on Audi Tradition’s Instagram channel and in the Audi MediaCenter. There, Audi Tradition will launch a ten-part series. From March to December, one NSU model will be introduced every month – from the brand’s classics, whether they have two or four wheels, to prototypes and exotic models.